How to Hire and Develop Your Next Top Performer
The newly revised 2012 edition
A volatile economy, changing consumer buying habits and new technologies have created a seismic shift in what makes a sales force successful. The updated edition of How to Hire and Develop Your Next Top Performer combines the authors’ unique perspective with real-world insights from successful sales executives at over three dozen leading companies. These include Andrew Marshall, the former director of corporate sector and SMB at Virgin Media, who cautions hiring managers not to be fooled by “the gift of gab,” stating it can “…come from even the worst sales people. Instead, take a scientific approach to determining the best job match.” Tom Gartland, President, North America of Avis Budget Group, advises: “Keep in mind that you’re hiring someone for a certain position, but you’re also hiring that individual for the future. To grow your business, understand each team member’s growth potential.”
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